Lionel Messi has received fan tokens from Paris Saint-Germain ($PSG). The price of $PSG makes a HOLA to welcome the Argentine player.
Red carpet and Fans tokens
Lionel Messi was not only warmly welcomed by thousands of Paris Saint-Germain fans. He also received a rather special “welcome package”, including fan tokens of the club, the $PSG. The official press release of August 12, 2021, which announced the news, did not reveal any details about the amount of tokens offered to the Argentine player. Instead, the club prefers to advance justifications oriented to the “satisfaction of the fans” to explain this gesture:
“The inclusion of $PSG Fan Tokens in the player’s welcome package instantly links him to millions of Paris Saint-Germain fans around the world.”
These cryptocurrencies come on top of the 6-time Ballon d’Or winner’s estimated annual salary of 41 million euros net. The latter also receives a signing bonus of $ 30 million.
The Paris Saint-Germain has plunged into blockchain since 2018, through a partnership with the platform Socios.com. The $PSG aims to provide new experiences for fans to strengthen the bond between them and their club. Holders of the token can indeed participate in decisions on the life of the club, such as the message to be written on the captain’s armband or on the walls of the locker room to encourage the players.
A great arrival in the cryptosphere
The company Chiliz behind Socios.com, reported on August 12, 2021, that the trading volume of $PSG had exploded to more than $1.2 billion, in the days leading up to Messi’s transfer. Paris Saint-Germain’s Director of Partnerships, meanwhile, highlighted the financial contributions of $PSG to the club:
“The full adoption of Socios.com and $PSG Fan Tokens has proven to be a huge success for the Club. We have been able to engage with a new global audience, creating a significant digital revenue stream.”
The arrival of Lionel Messi is creating a buzz around the $PSG fan token, but will this always be the case, considering that GOAT has signed a 2-year contract, with an option to renew for an additional year? The soccer star has proven time and time again his talent on the field. His performances could not only be a great leverage for $PSG in the long run, but also for its NFTs collection.
