FTX.US, the American branch of the FTX platform, is going to set up a team of developers in order to foster interaction between video game studios and the world of blockchain. This new project will be called FTX Gaming and will allow the integration of non-fungible tokens (NFTs) directly into games.
FTX strengthens its link with gaming
FTX.US, the U.S. subsidiary of the popular FTX platform, said it will set up a unit dedicated to video games under the name “FTX Gaming”.
This new service will be developed in tandem with gaming studios to allow them to implement non-fungible tokens (NFTs) directly into their games and create “gaming tokens” through a new platform.
In order to build this team, FTX has posted 2 job offers, which require skills in C# language and in mastering Unity, a game engine that has notably allowed the development of Pokemon Go, Genshin Impact, Escape from Tarkov or Among Us.
“We are launching FTX Gaming because we see video games as an exciting use case for crypto. There are more than 2 billion gamers worldwide who have played with or collected digital items, and will now be able to own them.”
The platform is pulling out all the stops
FTX’s interest in the gaming world is nothing new. Indeed, the creation of FTX Gaming is a direct follow-up to its partnership last November with Solana Ventures and Lightspeed, which among other things raised $100 million for the development of the GameFi ecosystem on the Solana blockchain (SOL).
Just last month, Sam Bankman-Fried’s platform created an investment fund with $2 billion in capital to promote the adoption of Web 3.0 among the general public.
Web 3.0 and the integration of NFTs in video games is not yet unanimously accepted, as shown by the ban issued by the Valve studio last October to publish video games linked to the blockchain on the Steam platform, one of the most popular in the world with its 25 million daily players.
But their evolution seems to be on the right track. Indeed, since mid-2021, fundraising for the development of GameFi and the metaverse has been booming.
In October, the investment fund Galaxy Interactive raised $325 million for this purpose, quickly followed by the platform Forte, which raised the considerable sum of $750 million the following month.
